top of page

brenden j. kennedy

Black%20Ink%20Drops_edited.png

branding.

re-brands, brand books, & design briefs

donald pliner rebrand

Led rebrand of Donald Pliner brand including logo, iconography,

      target consumer profiles, & packaging. Rebrand launched Spring 2020.

Black%252520Ink%252520Drops_edited_edite

(working) brand book, select pages

donald pliner
logo1_edited.png

logo

Mark_Black_edited_edited.png

main mark

Double%2520DP_edited_edited.png
dp%2520single_edited_edited.png

secondary marks & hardware

BOX-BLK_branding-blk-box_top.jpg
branding-blk-box_back.jpg
Screen Shot 2020-08-08 at 4.55.29 PM.png

packaging

Black%252520Ink%252520Drops_edited_edite
Black%252520Ink%252520Drops_edited_edite

social & market logo reveal

aerosoles brand book

Black%20Ink%20Drops_edited.png

 select brand book pages

aerosoles
Screen Shot 2020-08-09 at 1.28.20 AM.png
Screen Shot 2020-08-09 at 1.28.06 AM.png

aerosoles packaging & insert redesign

tommy hilfiger property decks

Led creation of brand book-inspired property portfolio decks for use by

            senior leadership team with premium location landlords in Asia Pacific.

Black%20Ink%20Drops_edited.png

tommy hilfiger property deck

hilfiger denim property deck

seasonal creative briefs

Worked on creative brief committee developing inspiration concepts

      for global design teams.

Black%20Ink%20Drops_edited.png
tommy hilfiger 1
tommy hilfiger 2
bottom of page